Book, Supply Chain Management and Logistics 2/19[LS]

Supply chain management remains high on the agenda of top executives in most companies, whether they are suppliers of goods or services.. For many of these companies, the supply chain is the single most powerful operational aspect in gaining competitive advantage in global markets, as well as increasing profitability and growth.. Today, it is insufficient for a company to seek excellence only in its internal operations.. No operation will have sustainable competitive success if its supply chain partners are not synergistically integrated, coordinated and working with the common purpose of serving the target markets with excellence, especially at a time when Industry 4.0 is establishing itself as a powerful trend.. The second edition of this work brings the main and most contemporary concepts and techniques in the area, working on conceptual rigor, practical applicability and technological trends.. To this end, it presents several cases, examples and exercises, not only in Brazilian companies, but also in international situations.. Current topics, such as Industry 4.0, risk management, sustainability, reverse logistics management, global sourcing, performance evaluation, management of relationships with suppliers and customers, inventory coordination, process analysis and demand management, are addressed in an in-depth and practical way, with the aim of preparing the reader for the challenges of managing supply chains in the globalized world.. The book also features exclusive video lessons by the author that cover important topics in the field.. APPLICATION Textbook for the subjects Supply Chain Management I and II and Logistics in the courses of Administration, Marketing and Production Engineering, at undergraduate, specialization, MBA, master's and doctoral levels.. Relevant reading for professionals in Supply Chains, Logistics, Procurement, Physical Distribution, Production and Operations and Marketing. Supporting literature for various disciplines, such as Materials Management, Supply Management and Production Management I and II.